Terms of Service

Last updated: 25 September 2026

Welcome to Britianly. These Terms of Service govern your use of britianly.com and any purchases made through our website.

Britianly is operated by E Genics Ltd (Company No. 14244931).

By accessing our website or placing an order with us, you agree to these Terms of Service. If you do not agree with these terms, please do not use our website.

1. About Britianly

Britianly is a UK-based online store specialising in plush toys.

Our website is operated by:

E Genics Ltd
Company No. 14244931
Email: support@britianly.com

We currently sell and deliver products within the United Kingdom only.

2. Using Our Website

You agree to use our website lawfully and responsibly.

You must not use our website to:

• Commit or facilitate fraud or other unlawful activity

• Attempt to gain unauthorised access to our website, systems or accounts

• Interfere with the operation or security of the website

• Introduce viruses, malware or other harmful code

• Copy, reproduce or misuse our website content without permission

• Use automated systems or scraping tools in a way that negatively affects our website

• Impersonate another person or provide false information when placing an order

We reserve the right to restrict or suspend access where we reasonably believe the website is being misused.

3. Eligibility to Purchase

By placing an order, you confirm that you are old enough and have sufficient capacity to make the purchase and enter into a legally binding agreement.

If you are not old enough to make purchases independently, you should ask a parent, guardian or another responsible adult to place the order on your behalf.

4. Products

We make reasonable efforts to ensure that product descriptions, images and other information on our website are accurate.

Product images may vary slightly from the actual product due to factors such as lighting, photography, manufacturing variations and differences between screens or devices.

All products displayed as available on our website are intended to be in stock and available for purchase. We do not intentionally list products that are out of stock.

However, in exceptional circumstances, stock availability may change unexpectedly.

5. Prices

All prices displayed on our website are shown in British pounds (£) and include applicable taxes where required.

We make reasonable efforts to ensure that prices are accurate.

If we discover an obvious pricing error, we reserve the right to correct the error. If an order has been placed at an incorrect price due to an obvious error, we may contact you regarding the error and, where appropriate, cancel the affected order and provide a refund.

6. Placing an Order

When you place an order through our website, you are making a request to purchase the products selected at the displayed price.

After your order has been successfully placed, you will receive an order confirmation email.

The order confirmation means that your order has been accepted by Britianly.

Please check your confirmation email and contact us as soon as possible if you notice an error in your order details.

7. Payment

Payments are processed through Shopify Payments and its relevant payment processing partners.

You must provide valid payment information when placing an order.

We do not knowingly accept fraudulent transactions or orders made using unauthorised payment methods.

If a payment is declined or cannot be successfully processed, we may be unable to fulfil the order until valid payment has been received.

8. Shipping and Delivery

Britianly currently provides free delivery within the UK.

Orders are normally processed within 1–3 days, followed by an estimated delivery period of 5–8 days after dispatch.

Delivery times are estimates and are not guaranteed dates.

We may use delivery services including:

• Royal Mail

• Yodel

• EVRi

• Relay Tech

Tracking information will normally be sent automatically to the email address provided with the order after dispatch.

For more information, please see our Shipping Policy.

9. Returns and Refunds

Our returns and refunds are governed by our separate Returns & Refunds Policy.

You should review that policy for information about:

• 30-day returns

• Return conditions

• Faulty or damaged products

• Wrong items

• Return postage

• Refunds

• Partial refunds

Nothing in these Terms of Service is intended to remove or restrict any statutory rights you may have under applicable UK consumer law.

10. Order Cancellations

Order cancellations are governed by our separate Cancellation Policy.

Please refer to that policy for information about requesting cancellation and what happens after an order has been dispatched.

11. Customer Accounts

You may create a customer account on our website.

You are responsible for providing accurate information and keeping your account login details confidential.

You should notify us if you believe your account has been accessed without your permission.

We reserve the right to suspend or terminate an account where we reasonably believe it is being used fraudulently, unlawfully or in breach of these Terms.

12. Intellectual Property

Unless otherwise stated, the content of the Britianly website, including its branding, logo, text, graphics, photographs, website design and other materials, is owned by or licensed to Britianly or E Genics Ltd.

You may access and use the website for your personal, non-commercial shopping purposes.

You must not reproduce, distribute, modify, copy, publish or commercially exploit our website content without our prior written permission, except where permitted by law.

13. Third-Party Services

Our website relies on third-party services to provide certain functions, including ecommerce, payment processing, delivery, analytics and advertising.

These may include Shopify, Shopify Payments, Google services and our delivery partners.

Third-party services may have their own terms and privacy policies. We are not responsible for the terms, policies or practices of third-party services that are outside our control.

14. Website Availability

We aim to keep our website available and operating properly, but we do not guarantee that the website will always be available, uninterrupted or free from errors.

We may temporarily suspend, modify or restrict access to the website where necessary for maintenance, security, technical issues or other operational reasons.

15. Limitation of Liability

Nothing in these Terms limits or excludes liability where doing so would be unlawful.

This includes liability that cannot legally be excluded or limited under applicable UK law.

Subject to those limitations, we will not be responsible for losses that are not reasonably foreseeable or that arise indirectly from your use of the website or products.

Nothing in these Terms affects your statutory consumer rights.

16. Events Outside Our Control

We will not be responsible for delays or failures caused by circumstances that are outside our reasonable control.

These may include severe weather, natural disasters, courier disruption, strikes, government restrictions, technical failures, transport disruption or other circumstances beyond our reasonable control.

Where such an event affects your order, we will take reasonable steps to minimise the impact and keep you informed where appropriate.

17. Changes to These Terms

We may update these Terms of Service from time to time to reflect changes to our website, services, business practices or legal requirements.

The latest version will be published on this page with the relevant Last updated date.

Your continued use of the website after an updated version is published means that the updated terms will apply to future use of the website and future orders.

18. Governing Law

These Terms of Service are governed by the laws of England and Wales.

Any disputes relating to these Terms or your use of the website will be subject to the applicable courts of England and Wales, subject to any mandatory consumer rights or jurisdictional protections that may apply to you.

19. Contact Us

If you have any questions about these Terms of Service, please contact us:

Britianly
Operated by E Genics Ltd
Company No. 14244931
Email: support@britianly.com
Website: britianly.com